I’m over at my friend D’s apartment doing my personal assistant work (i.e. cleaning, blogging, and following Hurricane Sandy coverage), and decided to take a break to enjoy the snack I brought; a banana and a tablespoon (or so) of peanut butter. But not just any peanut butter. It’s Smart Balance Rich Roast Creamy Peanut Butter with Omega 3′s from Flax Oil. I could have simply eaten the peanut butter that D has in his cabinet, but I like that one.
Perhaps there is some clue there why I’m almost always over in my grocery budget. Because I’m pretty brand loyal about many things.
D and I are very different that way. If he wants yogurt, he checks the weekly ads and sees what yogurt is on sale. It doesn’t matter if one has a lot of sugar, or aspartame, or if it’s greek or non-greek, he will buy what is on sale. Me, I buy plain non-fat Fage…always. I mean I’m happy when it’s on sale, but if not, I’ll still buy it if I want it.
I do this with other products too, whether they are on sale or not. When it comes to things like spaghetti sauce or salsa, I look to see which has the most natural ingredients and the least amount of sugar, or make sure there isn’t any high fructose corn syrup in it (it’s amazing how many products contain it).
I buy the same kind of oatmeal, blueberries, soda (if I’ve fallen off the wagon), granola bars, crackers, etc. I literally can walk into the grocery store if I was blind and find all of my favorite products.
Now it’s not in all cases. Oddly I like the same hair care products, but will mix and match cosmetics and other facial beauty care products. And I buy a lot of generic things as well (actually my oatmeal is generic, but I always buy that same kind).
So readers, are you brand loyal? If so, what brands do you always buy no matter what the cost?